Loyalty programs are great initiatives - when done well. We see many that simply don’t add value to the customer, and certainly not the brand. In fact, 25% of customers have stopped buying from a brand due to their loyalty program being of little value. We...
Mark James, CEO of Customology and the GJI Group has officially joined the Brisbane Business Hub’s mentoring program. An initiative developed by the Brisbane Economic Development Agency, the Brisbane Business Hub (also known as BBH or The Hub) is a free support service to help local...
As a data company, we understand the importance of keeping data secure. Customology is pleased to announce we have successfully achieved formal ISO 27001 security certification. ISO 27001 is the internationally recognised best practice framework for an Information Security Management System (ISMS). This is the international...