(Left to right: Katie Kriedemann, Lulu Liu and Jacqueline Carynny) Australia’s leading customer growth and retention agency, Customology, has announced several leadership changes following a wave of internal promotions to support the ongoing growth and expansion of the business. Jacqueline Carynny and Lulu Liu have joined Customology’s...
Australia’s leading Allied Health Group, Healthia Limited is an integration of health-based companies which includes My FootDr, Allsports Physiotherapy and Sports Medicine, Extend Rehabilitation, DBS Medical Supplies and iOrthotics. With such a broad network of brands and clinics, Healthia had a wealth of data to...
Gartner predicts that 80% of your future profits will come from 20% of your existing customer base. So basically – you need to look after your existing customers. Many brands are investing heavily in customer loyalty programs, designed to not only generate loyalty, but increase customer...
Apps are part of our day-to-day lives, we use them to communicate, manage our banking, order our food and transport, order products and services. It’s no surprise that brands are integrating Apps into their existing loyalty program as a way to reach and target their...
Customer experience (CX) is not a new concept, yet it’s quite a buzzword at the moment. There is a misunderstanding that lurks behind the meaning of CX, and how it differs from customer service. You’d be surprised at how many people are unclear on the...
The digital revolution, often referred to as the third industrial revolution, implies the change from analog mechanical technology to digital technology. At the heart of the digital revolution is the customer. Digital technologies are radically changing the way we live our day-to-day lives, especially the ways...
As recently announced, Customology are 2019 Program Partners of the Franchise Relationships Institute. We were delighted to present at their recent Franchisor Excellence Masterclass in Melbourne. Attended by over 50 franchisor leaders, Customology shared our tips for success on how to create customers for life as...
We are extremely proud to announce that our client Bridgestone Australia have been recognised as finalists for two categories in the 2019 Loyalty Magazine Awards. This is with thanks to the continued success of their customer programme Bridgestone benefits. Winners will be announced at a London...